Did you know poor merchandising is responsible for 25% of lost sales? It might be time to rethink your retail execution solutions.
With margins tighter than ever, in-store displays and promotions have never been more crucial to achieving profitable growth. Yet, even though the consumer goods (CG) industry spends $200 billion each year to promote products in stores, poor retail execution often fails to grab consumers’ attention.
With 38% of in-store marketing plans carried out incorrectly, 36% of CG decision-makers see in-store merchandising as a key opportunity. Seize this opportunity by using AI to put your volumes of data to work.
What’s next for consumer goods?
We surveyed 1,500 global decision-makers on the trends shaping the consumer goods industry.
Get the report Why use predictive and generative AI for retail execution?
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Read the full article on Salesforce.org blog.
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