There’s probably a digital merchandiser to thank for a lot of your most treasured purchases, whether it’s apparel in your closet, your favorite toiletries, or home decor. Merchandisers are like the matchmakers of the shopping experience: They connect customers with products they’ll love.
These experts — who curate and categorize items, and make sure they’re findable on a website — are the real MVPs of ecommerce, increasing conversions and revenue. Here’s how ecommerce merchandising works, and how you can use it to increase sales.
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What’s ecommerce merchandising?
Why ecommerce merchandising is more important than ever
How ecommerce merchandising strategies are evolving
First things first: What’s ecommerce merchandising?
Ecommerce merchandising is all about connecting customers with the right
Read the full article on Salesforce.org blog.
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