With Marketing Cloud Customer Data Platform, Save the Children (STC) saw an opportunity to completely revolutionize their data management strategy in service of their mission. STC works around the world and around the clock to save children’s lives and protect them from harm — and that’s not a small task. They require major, ongoing, and reliable funding to sustain the support they provide to children living in the hardest-to-reach places on the planet. With that steadfast commitment to their mission, the leadership at Save the Children is deeply committed to innovation in an effort to maximize their revenue and to engage more personally and effectively with their supporters.
The results to date have been extraordinary, and the future vision of what this can mean for STC across their impact, engagement, and revenue portfolios is limitless: after only four short months empowered by this vision, Save the Children’s
Read the full article on Salesforce.org blog.
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