You have a hot product ready to launch. Everyone wants to get their hands on it, so you know you can charge a premium right now. But how do you set your prices for the long term? You need to charge what the market will bear, and that’s an ever-changing target. This is where dynamic pricing comes into play. If you’ve used a rideshare app, booked a hotel, or flown on an airline, … [Read more...] about Dynamic Pricing Demystified: How to Ride the Highs and Lows in the Market and Win
Blogs
Thrive or Dive: Why the Difference Between Revenue vs. Profit Matters
You start a business, and people love what you’re selling. Money comes rolling in. Congratulations are in order. One important question, though: Is that money revenue vs. profit, and does the answer matter? If you want to keep your winning streak going, it does. In fact, understanding the differences between revenue vs. profit is key to whether your business thrives or dives, … [Read more...] about Thrive or Dive: Why the Difference Between Revenue vs. Profit Matters
Dynamic Email Content is What Customers Crave: Here’s How To Deliver
What you’ll learn What is dynamic email content? First- and zero-party data is more important than ever Popular types of dynamic email content Dynamic email content can be done simply How to give email subscribers what they want Customers don’t want to feel like just another number to your brand. Going with a generic “batch and blast” email marketing strategy is sure to land … [Read more...] about Dynamic Email Content is What Customers Crave: Here’s How To Deliver
Building a Better Future for Puppies with Salesforce Solutions
Today on the Salesforce Admins Podcast, we talk to Brandon Walton, President, Owner, and Principal Consultant at Cypress Learning Solutions. Join us as we chat about discovery, building trust, and why building with core Salesforce features is the best option for small organizations. You should subscribe for the full episode, but here are a few takeaways from our conversation … [Read more...] about Building a Better Future for Puppies with Salesforce Solutions
Most Companies Use Design Systems – Do You?
Two-thirds of companies report using a design system. Why? Because reusability has big benefits. Restaurants reuse the same ingredient combinations in many dishes. Designers and developers reuse the same components in digital builds. It’s just more effective to reuse what you’ve got. Plus, it gives your customer a cohesive experience. Discover what a design system is and how … [Read more...] about Most Companies Use Design Systems – Do You?