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We get it—when you hear about Data Cloud’s Unified Profile, your mind jumps straight to “golden record.” It’s tempting to think of it as a shiny new customer master, a shortcut to perfection. But before you lock in that idea, let’s take a step back and reset some expectations. Understanding what the Unified Profile is (and what it isn’t) will help you use it more effectively in … [Read more...] about Rethinking the Golden Record: The Advantages of Data Cloud’s Unified Profile

Today on the Salesforce Admins Podcast, we talk to Joy Shutters-Helbing, Senior Manager of Salesforce Practice at Captech and Salesforce MVP Hall-of-Famer, and Mike Reynolds, Senior Product Marketing Manager at Slack. Join us as we chat about creating community content, navigating conference submissions, and their new podcast, The JAM. You should subscribe for the full episode, … [Read more...] about Real Talk for Admins on Content, Conferences, and Agentforce

Just like that, TDX 2025 has come and gone! Whether you joined us in person or streamed sessions on Salesforce+, we hope you enjoyed all the insightful content designed to help you succeed in your careers and equip you with the knowledge and tools needed on your journey to becoming Agentblazers. With more than 50 theater and breakout sessions for Awesome Admins, and countless … [Read more...] about TDX 2025: Stream Sessions on Demand and Discover Highlights for Admins

Today on the Salesforce Admins Podcast, we talk to Brinkal Janani, Director of Product Management at Salesforce. Join us as we chat about the future of AI-powered customization that’s coming with Generative Canvas. You should subscribe for the full episode, but here are a few takeaways from our conversation with Brinkal.  Build dynamic experiences for users with no code Brinkal … [Read more...] about AI-Powered Dynamic Layouts for Salesforce Admins

Welcome to another “How I Solved It.” In this series, we do a deep dive into a specific business problem and share how one Awesome Admin chose to solve it. Once you learn how they solved their specific problem, you’ll be inspired to try their solution yourself! Watch how Team Code Cortex built an asset management agent using Agentforce to provide their reps with quick access to … [Read more...] about Use Agentforce for Quick Access to Data in Salesforce and Data Cloud | How I Solved It