With a subscription business model, a customer doesn’t pay for your product or service all at once. It’s a pay-as-you-go relationship, where you can nurture relationships and and enjoy consistent revenue streams, and the growth that follows, over time as customers continue to renew. That’s the vision anyway. The truth is subscription business models don’t always succeed. They … [Read more...] about What is a Subscription Business Model?
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How AI Grounding Reduces Generative Hallucinations and Ensures Better Outputs
If generative AI is so intelligent, why are off-the-shelf LLMs so bad at writing a personalized email or answering a customer service question? The simple answer: There’s a lot that AI models simply don’t know. Although LLMs are trained on billions of data points, the information they don’t have tends to be precisely what you would need to generate a meaningful email or … [Read more...] about How AI Grounding Reduces Generative Hallucinations and Ensures Better Outputs
How a New Certification Helps You Keep Your Business Secure and Compliant
In an era where data breaches and cyber threats have become an unavoidable reality, securing sensitive information has never been more critical. For companies that handle government data, the Federal Risk and Authorization Management Program (FedRAMPⓇ) certification is the gold standard for showing a commitment to robust security measures. Security Center, which lets your IT … [Read more...] about How a New Certification Helps You Keep Your Business Secure and Compliant
27 Sales Compensation Statistics That Will Help You Build a Competitive Comp Plan
The average sales organization loses 25% of its team every year, according to our research. That’s a lot of talent walking out the door. But here’s the kicker — with the right compensation strategy, you can flip the script. Market research can help you plot a data-driven plan to shape and grow your sales force. By understanding sales compensation trends and benchmarks, you’ll … [Read more...] about 27 Sales Compensation Statistics That Will Help You Build a Competitive Comp Plan
To Make the Most of Your Holiday Marketing Budget, Start With Loyal Shoppers
The holiday shopping season may be a few months away, but marketers are already planning for it. And this year, it’s all about reaching out early to loyal customers with personalized offers that keep you top of mind. As the economy continues to be unpredictable, we see consumers searching for the best deals, holding off on big purchases, diverting money to savings, and trading … [Read more...] about To Make the Most of Your Holiday Marketing Budget, Start With Loyal Shoppers