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Recognized as the most innovative school in the country by US News & World Report, Arizona State University (ASU) is a leader in using technology to deliver top-notch college experiences and strong student outcomes. In recent years, Slack has become a vital tool in this mission. In fact, ASU is the first university to use Slack across the institution, supporting 150,000+ … [Read more...] about How ASU Uses Slack to Engage & Support Students

Being a Salesforce Administrator means being a subject matter expert (SME) in managing Salesforce as a product within your organization. As a Salesforce Admin, you need to be up to speed on Salesforce’s major feature releases every year as well as the product roadmap for how the platform will continue to evolve. It’s your professional responsibility to understand … [Read more...] about Sharpen Your Product Management Skills as a Saleforce Admin

Why it matters and how to get it right the first timeContinue reading on AppExchange and the Salesforce Ecosystem » … [Read more...] about Getting Data Quality Right in Salesforce Before Tackling Attribution

Salesforce.org was thrilled to be a part of the 2022 World Economic Forum in Davos, Switzerland late last month, as the event was held in person for the first time in two years. This unique annual gathering brings together political, business, civil society, and media leaders to discuss big ideas and challenges. An important part of what we do at Salesforce.org is to convene … [Read more...] about Spotlighting the Benefits of the Stakeholder Economy at Davos 2022

Salesforce customers put their customers at the center of everything they do. How? With data, of course. But let’s face it: Most organizations are struggling to keep up with customer data. As an admin, you know this from experience. Your company uses data from many different sources, like point-of-sale, CRM, and ecommerce. You have numerous data sources, such as data … [Read more...] about Segment Your Audiences with Salesforce CDP