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Salesforce News, Reviews, and Analysis

Niraj Kapur

How a Competitive Advantage Can Level Up Your Sales Game

July 3, 2024 by Niraj Kapur Leave a Comment

In my 30 years of sales experience, I’ve learned a thing or two about winning — and I’m happy to share it all. Let’s explore how innovation, relationship-building, and human-powered outreach can help you turn sales challenges into triumphs, whether you’re trying to break into new markets, retain loyal clients, or simply increase your sales numbers. Want to win deals? Then you … [Read more...] about How a Competitive Advantage Can Level Up Your Sales Game

Keep it Brief: How to Write Subject Lines for Sales Emails that Actually Get Opened

May 17, 2024 by Niraj Kapur Leave a Comment

If you’re like most sales professionals, you probably still heavily rely on email — and that’s not going away. Even with the advent of social media and other messaging platforms, email remains a top channel for prospecting. In fact, research firm McKinsey found that email is 40 times more effective at hooking customers than social media. That said, there’s a pressing question … [Read more...] about Keep it Brief: How to Write Subject Lines for Sales Emails that Actually Get Opened

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  • From Pillars to Lakes: Using Data Cloud As Your Source of Truth
  • Summer ’25 Brings Game-Changing Tools for Salesforce Admins
  • Your 5-Step Guide to Successful Agentforce Adoption
  • How To Use Agentforce To Support and Scale Your Sales Team
  • Prepare Your Data for Agentforce | How I Solved It

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