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Discover the Salesforce Associate Certification: An Entry-Level Credential

November 16, 2023 by Salesforce Insider Leave a Comment

What is the Salesforce Salesforce Associate certification?How to become a Salesforce Certified AssociateWhy this certification mattersGet started today According to the IDC, there will be 9.3 million new Salesforce jobs by 2026. A prior study evaluating job postings between 2013 and 2018 showed that nearly half a million job postings required at least one Salesforce skill. … [Read more...] about Discover the Salesforce Associate Certification: An Entry-Level Credential

3 Ways to Use Data to Drive Loyalty — Just Like Formula 1

November 16, 2023 by Salesforce Insider Leave a Comment

Did you know that increasing customer retention rates by 5% increases profits by 25% to 95%? In today’s competitive business landscape, everyone is racing to gain their customers’ attention and increase customer loyalty. The companies currently winning the customer loyalty race are using data to gain insight into their customers’ wants and needs. And they’re personalizing every … [Read more...] about 3 Ways to Use Data to Drive Loyalty — Just Like Formula 1

Holiday Shopping Has Begun — Here Are Our Predictions for the Season

November 15, 2023 by Salesforce Insider Leave a Comment

It’s the most wonderful time of the retail year: Companies are gearing up for another competitive holiday shopping season. While the 2022 season focused on increasing profitability during a challenging economy, Salesforce’s holiday shopping predictions show that 2023 is all about keeping loyal customers happy. Why? Because finding new customers is getting more expensive — and … [Read more...] about Holiday Shopping Has Begun — Here Are Our Predictions for the Season

How To Do Keyword Research That Drives Traffic To Your Site

November 15, 2023 by Salesforce Insider Leave a Comment

With over 8.5 billion searches performed on Google globally each and every day, your pool of potential customers is massive. It’s no surprise, then, that you need to make sure your content ranks high in Google and reaches the people most likely to take an action with your brand.   That’s where doing keyword research, and choosing the right SEO keyword, comes in. It’s an art and … [Read more...] about How To Do Keyword Research That Drives Traffic To Your Site

5 Tips to Maximize Your Small Business SEO

November 13, 2023 by Salesforce Insider Leave a Comment

Traditional online marketing techniques such as paid digital advertising work, but advertising costs have left small businesses struggling to compete. An effective alternative to paid advertising is search engine optimization (SEO), which allows your small business to stay competitive and keep costs relatively low. All it takes are the seeds of a robust strategy, a bit of hard … [Read more...] about 5 Tips to Maximize Your Small Business SEO

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  • Optimizer Is Sunsetting: Learn How To Use Org Check | Kate Clicks Through It
  • Admin Release Countdown: Get Ready for Winter ’26
  • Breaking Into Tech With a Nontraditional Background
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  • Inside Our Hackathon Build: Case Automation on Agentforce in 9 Steps

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