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Salesforce News, Reviews, and Analysis

Erin Hueffner

What Is Sales? The Career of Champions

February 6, 2024 by Erin Hueffner Leave a Comment

On the surface, sales seems like a simple concept: One person buys something from another. But in reality, it’s much more than a transaction. That’s because the journey from initial interest in a product to close can be windy and complex, often requiring a personal touch to make it complete. If you’re interested in starting a career in sales, you’re in the right place to learn … [Read more...] about What Is Sales? The Career of Champions

Inbound vs. Outbound Sales: What’s the Difference and When Do You Use Them?

February 5, 2024 by Erin Hueffner Leave a Comment

Which strategy is the right one for your business — inbound vs. outbound sales? It’s usually a combination of both. If your brand is already well-known and in demand, you probably already have a steady stream of inbound sales. If you’re a new business with less familiar offerings, you’ll need to create a more aggressive outbound sales strategy. In both cases, however, you need … [Read more...] about Inbound vs. Outbound Sales: What’s the Difference and When Do You Use Them?

What Is the Buyer Journey — and Why Should You Care About It?

February 1, 2024 by Erin Hueffner Leave a Comment

Today’s buyers are more informed than ever. In fact, 81% of reps say customers are conducting their own research before they ever connect with sales. Canned scripts and one-size-fits-all methods won’t cut it when dealing with savvy buyers — they want more detailed information, more personalized solutions, and a tailored sales approach. That’s why it’s so critical to understand … [Read more...] about What Is the Buyer Journey — and Why Should You Care About It?

What Is a Sales Order? How to Create Your Own with Examples

January 26, 2024 by Erin Hueffner Leave a Comment

You have a customer who’s ready to buy (hurray!). Before you can ink the deal and cash your commission check, you need to outline the details of product delivery and payment in a sales order. After all, the last thing you want is for the customer to buy one thing but get something else because you didn’t document the details. If you’re unfamiliar with sales orders — or have … [Read more...] about What Is a Sales Order? How to Create Your Own with Examples

Sales Call Recording: Tools, Strategies, and Tips

January 25, 2024 by Erin Hueffner Leave a Comment

“Is it okay if we record this call?” This is more than just a routine check — it’s a means of gaining insights and improving sales tactics. When you record sales calls, you can easily organize and analyze call information, surfacing key insights that allow you to address customer needs and move deals closer to the finish line. Even better, managers can use sales call … [Read more...] about Sales Call Recording: Tools, Strategies, and Tips

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