Most reps I know are motivated by building relationships and bringing real-life solutions to customers, not crunching numbers or drafting emails. Fortunately, generative AI can help take the drudge work off their plates by drafting communications, conducting research, and streamlining sales process tasks. I don’t see it replacing reps any time soon, but AI will certainly affect … [Read more...] about How Will Generative AI Affect Sales Reps’ Jobs?