Do you have a to-do list of pesky tasks lingering over you? We’re talking about the ones that must be done to execute a campaign: gathering and analyzing data, creating catchy email subject lines, determining the right audience to target, and so much more. These tasks can steal your time — and maybe even your sanity. But now there’s a way to reduce that heavy lifting, helping you focus on campaign success. Let us introduce you to your new digital assistant: AI.
As brands look for ways to get closer to consumers, more than half of marketers (62%) say they’ve invested in the power of AI. Our most recent State of Marketing survey found that three out of the top four AI use cases are related to automation, highlighting the importance of scaling up speed and effectiveness.
One click away from campaign
Read the full article on Salesforce.org blog.
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