Ever been overwhelmed by the sheer volume of sales data you’re tracking — and confused by the metrics that matter? You’re not the only one. Research firm McKinsey highlighted this as a troubling trend: Too much data and no focus has made it difficult for sales leaders to reach clear “aha” moments that drive confident decisions and sustainable growth.
Fortunately, there’s a clear path forward. To ensure you’re maximizing the ROI of tools, teams, and customer relationships, zero in on sales key performance indicators (KPIs) that make the most of what you have while delivering recurring revenue: a combination of tried-and-true targets, like lead conversion rate, and those that measure long-term value, like customer and employee retention.
Below, we give you everything you need to know about sales KPIs that ensure a healthy, productive, and growing business.
What you’ll learn: What are KPIs in sales? Why are sales KPIs so
Read the full article on Salesforce.org blog.
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